Posts Tagged ‘mortgage’

How to speak to first-time home buyers in today’s challenging times

Posted by Kristin Schwitzer Thursday, May 12, 2011 12:10 No Comments

Real-time coverage of the following session from QRCA’s Symposium on Excellence in Qualitative Research in Chicago: “After the Bubble: Growing the Mortgage Business in Challenging Times” with Jeff Scheiring of BBVA Compass and April Flessa of Felton Wills. Continue reading »

This was posted under category: New Qualitative Research Blog, New Qualitative Research Events, Online Discussion Board Focus Groups & IDIs Tags: , , ,

Leading up to the QRCA Symposium: Growing Mortgage Business in a Mortgage Meltdown

Posted by Bill Weylock Thursday, April 21, 2011 9:53 No Comments

When a multi-national bank headquartered in Spain bought Compass Bank, Jeff Scheiring reached out for recommendations. Insights gained from the research lead to a 30% increase in mortgage applications in 2010. Continue reading »

This was posted under category: New Qualitative Research Blog, New Qualitative Research Events, Online Discussion Board Focus Groups & IDIs Tags: , , , ,

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