Posts Tagged ‘discussion board research’
Master Your Story with Apps + Video Collages!
Wednesday, February 13, 2013 12:12 2 CommentsShaili Bhatt (C+R Research) rethinks the way we share mobile pictures and videos. In this post, Shaili explores iPhone apps for quick video collages and movie mashups to cultivate better storytelling in qualitative research. Continue reading
Exploiting a Meme For a New Projective Activity!
Thursday, January 24, 2013 15:42 6 CommentsExperienced online community moderator Shaili Bhatt (C+R Research) spins a popular internet meme into a new projective activity for qualitative market research. Get inspired! Continue reading
Online Projectives: It Could Be Anything!
Wednesday, December 14, 2011 18:49 No CommentsProjective questions from in-person interviewing flow smoothly into online qualitative activities! Nancy Hardwick gave a wonderful presentation on projectives at the 2011 QRCA Conference in Las Vegas, and here we explore how these activities work well online. Continue reading
Wizardry of MROCs: A Meaningful Journey
Wednesday, August 31, 2011 13:20 2 CommentsExperienced online community moderator Shaili Bhatt (C+R Research) shares the wizardry behind successful MROCs and the meaningful journey of exploration and co-creation that results from the process. Continue reading
5 More Rules of Engagement: How to Sustain Participant Involvement in online bulletin boards
Wednesday, June 29, 2011 17:23 3 CommentsSustaining participant engagement in bulletin board discussion can be challenging. Here are 5 more tips to keep them involved. Continue reading
MROC Engagement! The Magic of Friday Night
Monday, June 27, 2011 10:52 No CommentsExperienced online community moderator Shaili Bhatt tackles consumer engagement in online research communities with one of her secrets to meaningful connections. Continue reading
Facebook for Focus Groups? 7 Reasons Why Perhaps Not (at least yet)
Monday, June 20, 2011 16:46 6 CommentsWill Facebook replace research-oriented platforms like QualBoard and i-Tracks for asynchronous discussions with groups of pre-recruited participants? While nice in theory, here are 7 reasons why using Facebook for research is not yet on par with research-specific platforms Continue reading
Actual vs. projected behavior: be clear on which you are researching
Thursday, June 16, 2011 16:24 1 CommentA commentary on researching actual versus projected consumer behavior Continue reading
Crowdsourcing Research for Co-Creation with Bloomberg Fantasy Sports
Tuesday, May 10, 2011 14:09 1 CommentEvent coverage of the following session from the 2011 IIR Technology Driven Market Research Event (TDMR) in Chicago, May 2-3, 2011 #TDMR: “Crowdsourcing Your Research as Co-Creation” presented by Kevin Lonnie of KL Communications and Miguel Ares of Bloomberg. Continue reading
Lead up to the QRCA Symposium: The Virtual Boardroom – Using Online Bulletin Boards to Understand Senior Business Influencers
Tuesday, April 5, 2011 15:02 2 CommentsPhilips Global Marketing uses online advisory panels of senior influencers to refine its global corporate brand strategy and fine-tune messaging. Continue reading
