Maximize your research dollars with fully customized qualitative research and strategic consulting from Thornhill Associates. Our innovative and resourceful approach combines new technologies, traditional methods and creativity to gain insights, identify new business opportunities and develop solutions that enhance your business.
We use a full array of methodologies and tools including pre-tasks, journaling, traditional focus groups, as well as research conducted via video, on-site, online, and mobile. We specialize in taking cross-functional client teams from an immersion in the customer to an idea-generating session so you can make rapid use of insights gained. Our added experience in creative event organization and strategic planning gives us a unique perspective.
Susan Thornhill has extensive experience in conducting consumer, business-to-business, organization/association and employee research. Currently serving as President of the QRCA (Qualitative Research Consultants Association) and very active over the past 10+ years, Susan calls on a unique breadth of resources in providing client insight solutions.
- Webcam Real-time Focus Groups & IDIs
- Telephone Focus Groups and IDIs
- Online Text Chat Real-time Focus Groups & IDIs
- Mobile Qualitative Research
- Online Discussion Board Focus Groups & IDIs
- Diaries, Journals, Blogs
- Qualitative-Quantitative Hybrid Market Research
- Video Streaming for Remote Viewing