Halualani & Associates

Overview

Halualani & Associates Inc. is a leading research and consulting organization that combines academic rigor with commercial experience. Our principals have extensive expertise in their areas of focus and are considered leaders in their fields.

We employ several qualitative and quantitative research methods (survey design, experiments, in-depth interviewing, focus group panels, participation observation, user research, diary studies), web panels, and triangulated designs. We also specialize in multicultural and intercultural data collection (i.e., conducting research on different ethnic, racial, and national groups and in multiple languages).

Our firm specializes in diversity strategy and research (diversity master plans, campus climate, equity audits) as well as grant/program evaluation (NSF, DOE) and market research studies.

Halualani & Associates is constantly researching and creating novel methodologies to provide our clients with solutions that address their strategic needs.

Supported Methods

• Telephone Focus Groups and IDIs
• Online Text Chat Real-time Focus Groups & IDIs
• Mobile Qualitative Research
• Online Discussion Board Focus Groups & IDIs
• Diaries, Journals, Blogs
• Online Communities (MROCs)
• Qualitative-Quantitative Hybrid Market Research
• Social Media-Related Qualitative Research
• Interpretation & Analysis Tools
• Emerging Solutions
• Research Design, Training, & Field Management

Affiliations

QRCA, American Evaluation Association, SFBAE

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